Objectives:

Spigen brought back its original cases for iPhone 12 series. We wanted to emphasize 4 different cases that carried the original design of Spigen’s classic design. We wanted to educate customers on how each case has different characteristics. In addition, we wanted to share how we are trying to listen to our customers and we’ve made changes accordingly. 

Role:

Research, Visual design, Prototyping & testing, Content creation.

Tough Armor:

The most strong cases that Spigen could offer. I decided to showcase the same timeless design with improvement inside the cases. I portrayed the history of Tough Armor and provide brief explanation of extreme impact foam, which is the inner part of this case. 

Thin Fit:

We listen to our customers and fans. Portray some of the reviews from Amazon, and explain what we have changed over the time in order to satisfy our fan’s opinions. Added air-cushion technology for corner protection and closed the bottom cutout for more firm protection.

Neo Hybrid:

Back to original. From 2005 - 2018, Neo Hybrid has changed its design over time but we finally brought back the original design. Showcase the design changes of Neo Hybrid. 

Ultra Hybrid:

Number 1 best selling cases on Amazon. Share some of the reviews from various platforms and explain why Ultra Hybrid is the number 1 best selling cases for iPhone 12 series.

Galaxy UNPACKED

Incorporate WFH situation with newly launched
Galaxy devices with the cases.

Galaxy S20

Newly launched Galaxy S20 collection with
showcasing best-selling cases.